Acceptable Use Policy

This Acceptable Use Policy sets the rules for using LoyVue. It applies to every business, account owner and team member, and forms part of our Terms of Service.

1. Run honest loyalty programs

• Describe your rewards and rules clearly, and honour the rewards Cardholders earn.
• Do not create misleading cards, fake rewards or programs designed to deceive customers.
• Do not use LoyVue for gambling, lotteries or prize draws unless they are legal where you operate and you hold any required licences.
• Do not sell, trade or convert loyalty points into cash or cryptocurrency through LoyVue.

2. Respect Cardholders' data and privacy

• Collect only the customer data you need for your loyalty program, with a lawful basis and a clear privacy notice.
• Do not upload customer lists or issue cards to people who have not agreed to join your program.
• Do not use Cardholder data for purposes unrelated to your program, and do not sell or share it with third parties.
• Handle Cardholders' requests to access or delete their data promptly.

3. Send messages responsibly

Wallet notifications and any other messages sent through LoyVue must:

• relate to the Cardholder's card, rewards or your program;
• not be spam, bulk unsolicited marketing, or sent more often than a reasonable customer would expect;
• follow the marketing and anti-spam laws that apply to you and your customers.

4. Prohibited content

Do not use card designs, names, logos, messages or other content that:

• is illegal, fraudulent, defamatory, hateful, harassing or sexually explicit;
• infringes someone else's trademark, copyright or other rights, including using another brand's name or logo without permission;
• impersonates another person or business;
• promotes illegal products or services.

5. Keep the platform secure

Do not:

• try to access accounts, data or systems you are not authorised to access;
• probe, scan or test LoyVue for vulnerabilities without our written permission (please report issues to [SECURITY EMAIL]);
• interfere with, overload or disrupt LoyVue, including through automated requests beyond normal use;
• copy, reverse-engineer or resell LoyVue, or build a competing product using it;
• share your login with people outside your business, or create accounts to get around plan limits;
• misuse Apple Wallet, Google Wallet, Stripe, Salla or other connected services, or break their terms.

6. Comply with the law

Use LoyVue only for lawful business purposes and follow the laws that apply to you, including consumer protection, data protection, tax, promotions and export control laws. Do not use LoyVue if you are subject to sanctions that prohibit it.

7. Enforcement

If we believe this policy has been broken, we may remove content, disable cards or messaging, suspend or close the account, and report illegal activity to the authorities. Where reasonable, we will contact you first and give you a chance to fix the issue. Serious or repeated breaches may lead to immediate suspension.

8. Reporting abuse

To report misuse of LoyVue, write to [SUPPORT EMAIL] with as much detail as possible. Security issues can be reported to [SECURITY EMAIL].